E-commerce in Kenya has grown through platforms like Jumia, Jiji, and others, enabling online retail and marketplace transactions. The sector reflects internet adoption and digital payment infrastructure, though growth faces logistics and payment challenges.

See Also

Sources

  1. Government of Kenya. "Sector Reports and Statistics." https://www.go.ke/

  2. World Bank Kenya Studies. https://www.worldbank.org/

  3. African Development Bank Research. https://www.afdb.org/

  4. GSMA Intelligence. "Kenya Sector Analysis." https://www.gsmaintelligence.com/

  5. Central Bank of Kenya. "Annual Reports." https://www.centralbank.go.ke/